How to Write a Website About Page Bio?

Website about pages allow more length—typically 200-500 words. Start with a hook that addresses the reader's need or curiosity. Share your story: how you got here, what drives you, why you do this work. Include credentials and achievements, but weave them in narratively. Use first person for personal brands; third person can work for agencies or teams. Add a photo. End with a clear next step—contact, book a call, or explore your work. The best about pages feel like a conversation, not a resume.